EQUAL BRAND CAMPAIGN

Challenge:  

Equal wanted to add more dynamism and energy to their Southeast Asia Live Life with Zero Worries campaign and bring it closer to the U.S. market’s Life’s Sweeter with Equal campaign, while still considering their regional differences.

Live Life with Zero Worries

Southeast Asia Market

Brand Website

Retailer Digital Promo Banner

Life’s Sweeter with Equal

U.S Market

Social Media Content

Project Details

Role: Lead Creative/Art Director

Agency: Epsilon Agency

Other Credits: Creative Director: Tim Moore ACD/Copywriter: Drew Kearse, Wendy Miranda